The Eight Components of Patient Education

Dr. Scot Gray is the founder of several health care businesses including regenerative health centers such as Stem Cell One in Central Ohio, as well as Gray Marketing Enterprises where he helps patients connect with healthcare offices all over the US. They've connected over 100,000 patients with the perfect doctors in their area over the last 15 years.

Here’s a glimpse of what you’ll learn: 

• Dr. Scot talks about the eight components of patient education and how it improves communication with patients
• How to build trust with potential patients
• Dr. Scot discusses the importance of communicating regularly with new patients
• Tips on how to prepare mentally before dealing with and talking to patients
• What Dr. Scot means by having a big idea and how it can improve your business
• Why it’s important to re-educate patients 
• Dr. Scot explains the power of stories to connect with your patients.
• How to use humor to pivot your message.
• The importance of callback and wrapping things up properly with your patients
• Why practice makes perfect and how it can positively impact your business

In this episode…

How do you connect to your patients? If you aren't investing time and effort into letting your patients know who you are and the mission of your practice, you could be missing out on building a relationship with a potentially long term client. The question now is, how do you create a lasting and trust-filled relationship with your clients?

In this week's episode of Top Minds, Dr. Scot Gray gets interviewed by Dr. Jeremy Weisz of Rise25 about the eight components of connecting with potential patients. They will be talking about the importance of building trust, sticking to the big picture, and reframing concepts about health and wellness when dealing with new patients and clients. Stay tuned.

Resources Mentioned in this episode

• Dr. Scot Gray LinkedIn 
• Gray Marketing Enterprises
• Gray Marketing Enterprises email: [email protected] 
• Pre-Suasion: A Revolutionary Way to Influence and Persuade by Robert Cialdini
• Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath and Dan Heath
• John Wooden

Sponsor for this episode...

Gray Marketing Enterprises helps companies run their healthcare business marketing to drive more patients to you so that you can focus on providing the best care possible. Their mission is to connect 300,000 pain sufferers through proven, compliant, and targeted marketing to the most dedicated providers in the world between September 2019 to September 2022.

Contact them today at [email protected] to learn more about how they can help you find the perfect patients who need your help. Let them help you transform your practice into an unstoppable business.